Pusha T’s Spicy Fish Diss Track Reportedly Gave Arby’s $8 Million In Ad Exposure Pusha T’s “Spicy Fish” diss track meant big bucks for Arby’s who received $8 million in advertising exposure after the track went viral on social media. The diss track was directed at McDonald’s Filet-O-Fish and was also personal for Pusha T who once said he didn’t get paid well from McDonald’s after he had done a jingle for them back in the day. “Value to Arby’s through 7 pm ET: $8,203,272 in equivalent advertising exposure, according to @ApexMarketing,” Action Network Sports Business Reporter Darren Rovell tweeted on March 22nd. Pusha T is currently working on his next project, tentatively called, It’s Almost Dry, he has confirmed Jay-Z as a guest on the album and has promised the album would be a candidate for album of the year. Is Pusha T’s “Spicy Fish” track hot or not?