J.Cole Debuts “Applying Pressure” Video J.Cole has just released the video for “Applying Pressure”, which is from his latest album, “The Off-Season”. The video’s opening scene shows Cole dancing alone in an empty parking garage then quickly moves to the artist dancing throughout an empty subway car, and the streets of NYC. Brooklyn based filmmaker, Scott Lazer, directed the film. What do you think of the new video? What is your favorite track from J.Cole’s latest album?