Diddy Creates Largest Black-Owned Cannabis Company
Diddy has been really active lately, investing in various new products and companies, and now Diddy has entered the Cannabis business.
Diddy purchased a few weed companies in 3 states worth a total of $180 million, making him the largest black-owned cannabis company in the world. He said,
My mission has always been to create opportunities for Black entrepreneurs in industries where we’ve traditionally been denied access, and this acquisition provides the immediate scale and impact needed to create a more equitable future in cannabis.
Owning the entire process—from growing and manufacturing to marketing, retail, and wholesale distribution—is a historic win for the culture that will allow us to empower diverse leaders throughout the ecosystem and be bold advocates for inclusion.