Bow Wow Calls On Record Labels To Bring Back Artist Development

Bow Wow attends WE TV’s “Bridezillas” Season 11 premiere party at Arena on Thursday, Feb. 22, 2018, in New York. (Photo by Charles Sykes/Invision/AP)

Bow Wow is urging record labels to prioritize artist development, criticizing executives for promoting artists who are not yet prepared. The rapper and actor expressed his frustration on social media Monday (October 16), sharing a detailed rant about the labels.

Bow wrote on X (formerly Twitter),

Can we please bring back artist development at these labels…. Do these labels even care about these artist? Yall be throwing them on platforms knowing they not ready. A boxer is trained and taught before battle. We just keep throwing these subpar ass artist out here with no…

— Bow Wow (@smoss) October 16, 2023